News

🐣 Easter Blooms, Thrift Treasures & Godzilla Roams

Easter sets, rare finds, Godzilla bricks, finance roundup, memes, and more.

Studbee Team

14 Mar 2024 — 5 min read

Howdy Brick Slayers,

It's been a minute, we've been busy designing some merch and custom Brickheadz kits—more on that later.

Let's get you up to speed with the latest Lego news.

In this edition:

🐣 Easter Sets Gift Bonanza
💎 Auction Gold from Thrift Store Finds
🐉 Godzilla Unleashed in Bricks
📈 Lego Finance 2023 Roundup
😄 Daily Dose of Memes & Master Builds

Today's a 5-minute read, let's get to it!

Easter Themed Sets Gift With Purchase

Bunny season is in full swing and Lego is making sure you've got more than just chocolate eggs to look forward to.

This season Lego has two Easter themed Gift With Purchase sets to match.

For purchases $80 and over, you get the Spring Garden House. This set includes an egg house, a bunny, and a chick.

For purchases $40 and over, you get a polybag of an Easter Bunny with colorful eggs.

If you've been holding out on purchasing sets and need some Easter decor, now is your chance.

Keep an eye on your thrift bounties

In a remarkable event at a Pennsylvania Goodwill, a 14-karat gold Lego Kanohi Hau mask (from the Bionicle series), initially overlooked, auctioned for over $18,000.

Found in a jewelry donation box, this rarity—one of roughly 30 made for a 2001 contest—spotlights the thrilling unpredictability of thrift shopping.

The find not only emphasizes the value of such unique collectibles but also aids Goodwill's mission to support those facing life challenges. It's a reminder to keep an eye on your thrift shop hauls—you never know when you'll strike gold.

Our New Custom Built BrickHeadz Mocs

We told you our absence was due to all hands on deck building some BrickHeadz. We got many designs in the pipeline, but here are two we are officially releasing:

First up, the honey connoisseur, ↳Winnie the Pooh himself. This custom design set by Studbee includes instructions and 118 new authentic LEGO bricks/pieces to build the model.

↳Add Winnie the Pooh Bear to your collection.

Next up is one mostly for those who grew up in Florida. Get ready for a hit of nostalgia. Clocking in at 101 pieces, ↳The Orange Bird. He was the official mascot of the Florida Citrus Growers.

↳Add The Orange Bird to your collection.

While in the subject of custom builds...

A Lego Godzilla, Smaller Scale, Same Terror

Imagine Godzilla, but if it stepped on Legos instead of buildings.

Matthew Esposito's LEGO Godzilla, inspired by the 2019 movie, manages to be just as menacing at a fraction of the size. With detail-packed design including the trademark blue flames, this mini-monster proves that size isn't everything in the world of destruction.

Now, if only it could navigate through a living room without causing a rampage. Dive in for a full peek at the Lego Ideas interview with Matt.

Lego Sales Up in US, Despite Challenges in China

Here's some news for the spreadsheet warriors in the house.

In a year when the toy industry's fortunes crumbled faster than a poorly constructed Lego tower, the Lego Group kept its footing, stacking up a 2% revenue increase to around $9.65 billion.

Amidst a global playtime downturn, Lego's bricks clicked into place, especially in the U.S. and Europe, defying China's economic sandpit. Despite a slight stumble in operating profit—akin to the sharp surprise of stepping on a stray Lego in the night—the company's bold moves, including opening 147 new stores and launching a Lego Fortnite game, showcased its blueprint for growth.

Lego's knack for staying "cool with kids" (and adults who refuse to grow up) proves that even in a tough market, the right combination of innovation, nostalgia, and a storytelling can build success.

Meme of the Day

Life hits you hard sometimes, but we'll let the photo do all the talking on this one:

Lego Sets Announcements

Since we dropped the ball the last two weeks, here is a quick list of all the Lego sets revealed the last 14 days:

LEGO Dungeons & Dragons countdown
1. LEGO has confirmed that the upcoming Dungeons & Dragons set will be announced on March 19th at 17:00 UTC, featuring silhouettes of four minifigures inspired by classic Dungeons & Dragons archetypes. Check the countdown at the official Lego website.
New Super Mario sets revealed
1. Battle with Roy at Peach's Castle - 71435
2. King Boo's Haunted Mansion - 71436
3. The Bowser Express Train - 71437
Easter gift-with-purchase released.
1. Spring Garden House - 40682
2. Easter Bunny with Colorful Eggs - 30668
Batman: The Animated Series Gotham City - 76271

That's the list, in case you need to plan ahead and start saving dough. #budgetinglife

Oppenheimer and Albert Einstein

For those who missed the Oscars, Nolan's Oppenheimer nabbed 7 Oscars. Though Albert Einstein plays a small role in the film, he represents an older, more experienced scientist who has already grappled with the ethical implications of such destructive force.

Heavy implications of atomic weapons aside, let's shift gears with our LEGO Einstein T-shirt—a playful tribute to the scientific genius.